The Bank's motto "Sarve Janah Sukhino Bhavanthu" in Sanskrit, which means "Prosperity for All" is well-professed by the Bank in its day-to-day operations.
 
The Bank's logo has various components, namely Kamadhenu (denoting wish-fulfillment), Kalpatharu (eternity), Balance (justice for all), Wheel (industrial progress) and Wheat Grains (agricultural prosperity) which stand for universal prosperity and as a wish-fulfilling credo. The logo in its present form was incorporated in 1972 when the name of the Bank was changed from Canara Banking Corporation (Udipi) Ltd. to Corporation Bank Ltd.